Post Merger Integration and Strategic Identity Work: Reconciling Institutional Logics in Islamic Banking Consolidation
Keywords:
Perbankan Syariah, , konsolidasi , merger, logika institusional, strategic indentity work, organisasi hibridaAbstract
Industri perbankan syariah global maupun regional menghadapi gelombang konsolidasi yang masif untuk memperkuat ketahanan permodalan dan skala ekonomi. Namun, berbeda dengan bank konvensional, merger bank syariah memiliki kompleksitas unik karena harus merekonsiliasi identitas ganda, yaitu kepatuhan terhadap prinsip syariah dan rasionalitas pasar. Penelitian ini menggunakan pendekatan kualitatif interpretatif dengan desain studi kasus untuk menggali bagaimana proses strategic identity work dijalankan dalam menjembatani benturan logika institusional pasca merger. Temuan penelitian menunjukkan bahwa konsolidasi memicu gesekan antara logika komersial (efisiensi dan profitabilitas) dan logika religius (keadilan sosial dan kepatuhan syariah). Untuk mengatasi krisis orientasi ini, para aktor organisasi melakukan strategic identity work melalui tiga mekanisme utama: pemberian makna diskursif (discursive sensegiving), penguatan batas hibrida (hybrid boundary-work), dan integrasi ritual kultural. Kesimpulan penelitian menegaskan bahwa keberhasilan jangka panjang konsolidasi perbankan syariah tidak hanya diukur dari kinerja keuangan, tetapi dari kapasitas institusional dalam melembagakan hibriditas secara efektif agar menjadi fondasi tata kelola yang kokoh dan memberikan legitimasi ganda di mata pasar dan masyarakat.
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